Media Toolkit

Toolkit Introduction

How to use this tool kit for your community across New Mexico.

This Media toolkit is intended to help community partners, that support the outreach and enrollment efforts, to help share this important message in an easy and simple way, with their followers, friends, family and community partners. BeWellnm has included, many different options and platforms to help the sharing process, go smoothly for our partners.

When reviewing this information, you’ll be introduced to the beWellnm Community Engagement Specialists team, each of them support a specific area of the state. The team is also available to join you and your group for presentations or virtual or in-person events, as allowed by the current Public Health Orders.

When using and sharing the information provided you agree to beWellnm logo trademark disclaimer.

If you have trouble downloading or viewing any of these materials, please email

Table of Contents


Approved Logo and Images


Co-op Press Releases to Share


Community Engagement Specialists by County MAP


Newsletters Communications


Presenters Available to Speak at Your Next Meeting


Social Media Posts


Website Resources

Important Message- Good News!

The current administration signed an executive order creating an additional three-month special enrollment opportunity to purchase health insurance through the Insurance Marketplace. For those who find themselves without coverage, this is the perfect opportunity to sign up and get coverage for 2021.

This Special Enrollment Period will provide an opportunity to enroll in health insurance through beWellnm, the New Mexico Health Insurance Exchange. One must not delay, take advantage, and get enrolled into a health insurance plan for you and your family!

The Special Enrollment Period started on February 15, 2021, and ends on August 15, 2021.

The additional – Wonderful News!

The American Rescue Plan Act of 2021, signed into law on March 11, 2021 makes major improvements in access and to affordability of health coverage.

Key Message-

  • President Biden signed the American Rescue Plan Act of 2021 (ARP) into law on March 11, 2021. ARP makes major improvements in access to and affordability of health coverage through the Marketplace by increasing eligibility for financial assistance to help pay for Marketplace coverage.
  • The new law will lower premiums for most people who currently have a Marketplace health plan and expand access to financial assistance for more consumers.
  • Under the new law, many people who buy their own health insurance directly through the Marketplace will become eligible to receive increased tax credits to reduce their premiums. Starting April 1, 2021, consumers enrolling in Marketplace coverage through will be able to take advantage of these increased savings and lower costs.

Getting enrolled into coverage is easy, when contacting beWellnm! New Mexicans can enroll in the Marketplace by visiting and scheduling a free-virtual appointment with a certified enrollment counselor, navigator, agent, broker, or “assister” to find the right plan to enroll for 2021 coverage for yourself and your family. If you are a small business owner and don’t offer coverage today, your employees can also apply for coverage.